It’s no exaggeration to say that almost anything you do online needs to start with good keyword research. There is absolutely no sense in writing an article, or a post for your blog if no-ones going to see it.
It’s a matter of Supply (how much competition there is for that keyword) and Demand (how many people are searching for that keyword, or keyword phrase). You have to get that right or your great work will just disappear into the mists of the world wide web never to be seen again.
The tool I use is called Traffic Travis and it’s available free at: http://www.12path.com/StartBusinessMentor/TrafficTravisFree/
Here’s a few of the things it does:
( If you prefer watching a video tour of it rather than reading you will find a good one here: http://www.12path.com/StartBusinessMentor/TrafficTravisVideoTour/ )
Create Keyword Lists:
Why pay membership fees? Traffic Travis can dig up piles of relevant keywords for your campaign. Simply type something in and we will take care of the rest!
Top Sites:
Find Top Sites in a Niche
Discover who the big players are in your niche. Traffic Travis will find out how many keywords (in your list) they’re bidding on, and their average position. Once you’ve got this information you can begin to dig a little deeper…
Most Profitable Keywords:
Discover Profitable Keywords
Want to know if a keyword is profitable? The easiest way to figure this out is to watch other people advertising on that word. Are there lots of ads? Do advertisers keep this word on their list, or ditch it quickly? Traffic Travis can tell you.
Website Keyword List:
Analyze Your Competitors
Once you’ve found the heavy hitters in your niche you can begin to analyze their strategy, beginning with their keyword list: In one swoop, we can tell you which keywords they’re bidding on and how well the ad does for the advertiser. Even track your competitors campaign over time!
On Page Analysis:
On-Page SEO Analysis
Peer into any website’s on-page SEO factors with this intriguing tool: Find out areas for improvement on your site or what your competitors are up to, top ten links, most-used keywords and more with just the click of a button.
Backlinks to Site
Find Backlinks to Websites:
This nifty tool quickly checks who is linking to you, and then gives you a bunch of interesting statistics about those sites. You can also use this tool to see who is linking to your competitors! (A great way for finding sites you should be getting links from.)
While, naturally, the free version has a few limitations it is still is a very useful tool.
Grab it at:
http://www.12path.com/StartBusinessMentor/TrafficTravisFree/
Thanks a bunch Allan. It really is good to find out I am on the right track in what I’m doing. I learned a while ago, follow those you see are successful, because you soon become like those you mix with.
thanks again Allan.
.-= Danella Rutherford´s last blog ..Walking the Talk…A Walk Through Life =-.